Domain Companies
October 20, 2016

Sales Gallery Now Open for The Standard at South Market

New Orleans, LA – The Domain Companies has announced The Standard at South Market’s sales gallery is now open at 719 O’Keefe Avenue. The Standard, the fourth addition to the burgeoning South Market District, will feature 89 one- to three-bedroom, for-sale luxury condominiums and 24,000sf of retail space.

The sales gallery, the first of its kind in New Orleans, features full-size model rooms. The space showcases a kitchen, master bathroom and powder room, and incorporates finishes and fixtures throughout representing final elements of the building. The gallery also displays a 3D model of the building, view photography, renderings and a local art collection.

“The Standard will propel the incredible momentum of the South Market District through world-class architecture, amenities and services unlike anything in New Orleans today,” said Matt Schwartz, The Domain Companies Principal. “The Standard will be the finest residential building in New Orleans, and we’re excited to offer an unparalleled ownership opportunity in the heart of Downtown.”

The Standard’s exterior and interiors have been designed by internationally-renowned architect and New Orleans native Morris Adjmi. The fifteen-story, cast-in-place concrete structure will feature a reflective metal façade, deeply-set windows and 20-foot high retail storefronts wrapping its base.

The lobby will double as an expansive art gallery displaying large-scale works by local, national and international artists. The heart of the building will feature nearly 30,000 square feet of outdoor amenity space, including a pool deck with private cabanas, gardens, fountains and lush landscaping.

A pool house will create a flowing indoor/outdoor space, with showers, changing area, dining areas and games. Outdoor kitchens with barbecues will be ideal for entertaining, and a pet play area will be available. The clubhouse and library will boast a full chef’s kitchen, indoor/outdoor entertaining space and a media screening area, while the fitness center will offer state-of-art equipment in a large, naturally-lit space. A full-time concierge, secure storage and on-site parking will round-out the building amenities.

The Standard’s residences will offer floor-to ceiling windows, sweeping views, vaulted angles, clean lines and expert craftsmanship. Soaring ceilings and craft-milled, solid white oak flooring will be featured throughout. Kitchens will display custom, locally-sourced walnut cabinetry complemented by honed marble countertops, oil-rubbed bronze fixtures, and top-of-the-line appliances.

The master baths will feature a washed grey oak vanity, honed marble countertops, Watermark fixtures and a 72” soaking tub. Two penthouses will occupy the fifteenth story, each offering spacious interiors and 2,000sf of outdoor living space.

Residents will receive exclusive access to the services and amenities available in the South Market District including The Park at South Market’s Enterprise CarShare and Zagster bike-share programs. As with all of Domain’s properties, residents become members of the MyDomain program, which includes automated payments, online maintenance requests, exclusive neighborhood discounts and rewards, and more. Residents can also participate in Domain’s MyCommunity program, which supports local non-profits and coordinates volunteer opportunities throughout the year.

The Standard at South Market, located at 1001 Julia Street, is scheduled for completion in spring 2018. Condominiums will start at $575,000 for a one-bedroom. For more information, please visit or stop by the sales gallery at 719 O’Keefe Avenue.


Sales Gallery Hours

Monday-Friday: 11 AM – 6 PM

Weekends: 11 AM – 4 PM

Appointment Encouraged


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