Video Transcript

Video Transcript

[Music]
we’ve been working in New Orleans for a little over a decade and the vision for South Market really started around 2009 when we really started to see the
transformation taking place in New Orleans what South Market does is really create that true urban living experience downtown New Orleans is is an unbelievable place to live and to spend time in New Orleans we have this tremendous wealth of cultural assets whether it be culinary arts music it’s all right there either in downtown or short distance from downtown what we really wanted to do is create first-class living experience where all of that was accessible
[Music]
standard as an 89 unit condominium development featuring one two three bedroom homes I think what’s unique about the standard is if it’s part of this larger mixed-use community that domain is is creating the goal of the residence was really to make them timeless and classic to have an open floor plan that was both flexible and functional and could work with a variety of different furniture layouts or lifestyles the kitchen is an open kitchen floor plan we use walnut cabinetry high-end marble countertops with a honed finish a very clean and classic design that was really designed for entertaining we have marble throughout the bathrooms marble floors marble walls separate shower rooms soaking tubs double sinks and it’s really a very clean and elegant design the many decades our urban retreat and has the comforts as you would expect in a five-star resort the deck is about 30,000 square feet offering pool pool house private cabanas outdoor kitchens and lush landscaping and really places where you can relax and reflect we knew if we were going to create a world-class building in New Orleans that we needed an architect of that statute having been fans of his work when we found out that Mars was from New Orleans had grown up here had grown up sketching buildings in the French Quarter and had gone to Tulane I was really almost too good to be true I love the world’s eye I think it’s part of the reason why I became an architect it stimulated me to think about how we could build and not copy half of our work is in historic neighborhoods or in historic districts and that’s one of the things that we do I think we do well is that we understand what’s important about neighborhoods or what’s important about cities or what’s important about the context and we’re able to translate that into new modern language or vocabulary but not feel like it’s disconnected well I live in New Orleans New Orleans in my home my family lives here my children are growing up here and I’m going to call New Orleans their home it’s important to me to make sure that anything I do in New Orleans anything I build something that will be proud of that they’ll be proud of that the rest of the community and the city will be proud of I think we’ve done that with the standards and create something that we could really be proud of not only today but for generations forward
[Music]
we’ve absolutely set a new standard in New Orleans